PR Account Executive

This is a Full Time Job

Fashion & Celebrity Placement Public Relations Agency, Berri Goldfarb Public Relations (BGPR), is currently looking for an experienced account executive with 1-5 years of prior fashion PR experience. Promising candidates will have a proven track record of pitching and securing media placements in fashion and lifestyle publications. The candidate will have celebrity, fashion blogger, stylist and fashion media contacts and be accustomed to working with online sites, bloggers and social media platforms. We are looking for someone who is a creative, aggressive go-getter who can work both independently and as a team leader.

THE RESPONSIBILITIES:
• Ability to manage several accounts independently.
• Research and pitch ideas to target media.
• Be able to communicate effectively in all written and verbal reports.
• Be detail oriented and able to multitask in a well-organized manner.
• Develop and distribute press releases.
• Manage and fulfill sample requests for media, stylists and product placement.
• Act as main contact for client communication.
• Develop and execute celebrity seeding opportunities for clients.
• Actively monitor media for placements.
• Build targeted media lists for campaigns and update contact database.
• Develop/update status reports.
• Research and present opportunities for increasing product visibility amongst core demographic, style influencers, media and celebrities.
• Demonstrate a positive, self- motivating attitude while managing time efficiently.

QUALIFICATIONS:
• At least 1 year of full-time public relations experience in the lifestyle and/or fashion field.
• Possess a strong database of media contacts and relationships.
• Proven success in pitching TV, Print and Online media.
• Proven success in securing top tier placements
• Strong writing skills.
• Strategic and out-of-the-box thinker.