Director, Social Media

This is a Full Time Job

Member Summary:

Quick Summary (full description below):
The Arizona Diamondbacks are seeking a Director of Social Media to lead their social media strategy, drive fan engagement, and manage a social media team. The ideal candidate will have experience in the sports industry and proven success in executing social media strategies.

• Years of Experience Required: 10 years {120 Months}
• Salary: Not mentioned
• Required Experience: 10 years of social media execution and leadership within the sports industry, proven ability to develop and execute successful social media strategies, team management.
• Preferred Skills/Experience: In-depth knowledge of social media platforms, analytics tools, flexibility with work schedule, strong leadership and communication skills.
• Workplace Requirements: In-office at Arizona Diamondbacks. Flexible schedule including evenings, weekends, and holidays.
• Education Requirements:
Required: Bachelor’s degree in Marketing, Communications, Journalism, or a related field
Preferred: Not mentioned
• Hard Skills Required: Social media strategy, analytics tools, content creation, leadership, team management
• Soft Skills Required: Communication, collaboration, creativity, adaptability, leadership
• Benefits: Not mentioned

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Full Posting:

Company: Arizona Diamondbacks
Job Title: Director, Social Media
Location: In-office, Arizona Diamondbacks

Job Description:
The Arizona Diamondbacks are seeking a dynamic and experienced Director to lead the social media strategy and execution. This role will be responsible for developing and implementing a comprehensive social media strategy, driving fan engagement, and managing the team’s social media channels.

Key Responsibilities:
• Ensure the D-backs’ social assets are the primary source for team information, real-time updates, and engaging content for fans.
• Engage and grow the fanbase through social media platforms.
• Develop and maintain a comprehensive social media content calendar.
• Ensure a consistent brand voice and identity across all social media platforms.
• Establish and achieve annual goals to increase reach, engagement, and business outcomes.
• Stay updated with industry trends and emerging technologies to keep the Diamondbacks at the forefront of social media innovation.
• Partner with content and creative teams to deliver high-quality content, including images, videos, and live broadcasts.
• Build an active, engaged online community, responding promptly and professionally to fan inquiries.
• Use data-driven insights to monitor, analyze, and optimize content performance.
• Lead, mentor, and grow a team of social media professionals, fostering a collaborative and creative working environment.
• Collaborate with other business units to integrate social media needs effectively.
• Develop response strategies for social media crises and ensure timely actions.

Qualifications:
• Education: Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• Experience: 10 years {120 Months} of experience in social media execution and leadership within the sports industry.
• Skills: Strong leadership, in-depth knowledge of social media platforms and analytics tools, flexibility to work evenings, weekends, and holidays.
• Schedule: Must be available to work flexible hours to accommodate the baseball season and other events.