Social Media Manager

This is a Full Time Job

Who are you: An enthusiastic lover of sports, live entertainment and people. You have true passion for engaging in meaningful interactions and creating memorable experiences for all guests. You strive to be helpful, engaging and knowledgeable of all things Atlanta Hawks and State Farm Arena. You enjoy being a part of an exciting and dynamic group, and you're committed to continuously enhancing the productivity and effectiveness of your team. Lastly, you enjoy working hard and celebrating hard, and you'd be shocked if guests weren't positively impacted by their interactions with you.

Job Summary:

As Manager of Social Media, you will manage the heartbeat of our brand. You, a witty-minded social guru with a passion for basketball, business, and pop culture will assist in pushing the envelope of entertainment via our social platforms and fan conversations. You will be primarily responsible for the ideating, planning, executing, and reporting of various social strategies & campaigns that utilize innovation and creativity to benefit our brand, our business, and our corporate sponsors. You have an affinity for witty writing, a passion for basketball, an eye for engaging photos & video, a pulse on the world of pop-culture, and an innate drive to consistently create, innovate, and utilize new tools to mix it all up.

Responsibilities:

• Manage the ideation, planning, execution, and reporting for all social platforms owned by the organization
• Work with the Sr. Coordinator of Revenue Marketing and Corporate Sponsorship team to ideate, plan, execute, and report on social campaigns designed to cleverly integrate sponsors within our social channels
• Work with various organizational departments to ideate and plan how social fits in and supports campaign objectives (Marketing, Ticketing, Community, Retail, etc.)
• Work with both internal and external creative and editorial services to manage the development and production of engaging digital media from concept to execution (photos, videos, podcasts, charts, graphics, illustrations, etc.)
• Maintain forward-looking social posting calendars
• Create and maintain regular reports of key social metrics
• Understand and stay up-to-date with the capabilities and restrictions of each social network currently utilized (Facebook, Twitter, Instagram, Snapchat, Weibo)
• Stay on top of social platform trends, advancements, and shifts.
• Manage the scheduling and work hours of your team
• Other duties and responsibilities as assigned

Required Skills/Abilities:

• Innate understanding of ''the language of the internet'' (its sarcasm, quirks, vibe, etc.)
• Excellent project management skills (utilizing both internal & external clients/vendors)
• Strong planning and documentation skills
• Excellent editing and communication skills

Education and Experience:

• 5 years of experience managing social platforms, calendars, and interdepartmental relationships for daily digital media publishing
• Bachelor's degree or equivalent in journalism, marketing, PR, communications or related field
• Experience creating and understanding analytical reports of key social metrics
• Experience directly managing others preferred

Physical Requirements:
• Most work is done in a office setting