Director, Publicity

This is a Full Time Job

Member Summary:

Quick Summary (full description below):
The Director of Publicity for Disney Entertainment Television will manage publicity campaigns for ABC Entertainment's scripted series, working closely with internal partners, media, and talent. The role includes strategy development, crisis communications, and team management.

• Salary: $131,700 - $181,000 per year
• Workplace Requirements: Must be able to work in a fast-paced environment; some work travel may be required.
• Years of Experience Required: 8-10+ years in public relations or a related field.
• Education Requirements: Bachelor's degree or equivalent experience.
• Hard Skills Required: Strong writing and communication skills, crisis communications, budget management, and social media proficiency.
• Soft Skills Required: Strong team player, excellent time management, organizational skills, and the ability to interface with talent and executives.
• Preferred Skills/Experience: People management and talent relations experience, proficiency with Microsoft Office.

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Full Posting:

Director, Publicity – Disney Entertainment Television
Location: Burbank, CA
Compensation: $131,700 - $181,000 per year

Job Summary:
The Director of Publicity will work closely with the Vice President of Publicity to develop and implement communications strategies for ABC Entertainment’s scripted series, including both comedies and dramas. This person will manage a team of publicists and oversee publicity campaigns, talent relations, crisis communications, and media announcements.

Key Responsibilities:
• Manage press campaigns for ABC Entertainment’s scripted drama and comedy series, including strategy development, talent relations, budget management, and crisis communications.
• Serve as the primary publicity contact for scripted programming executives and studio partners, collaborating on initiatives with internal teams such as Original Programming, Marketing, and Production.
• Collaborate with various Disney business lines, such as Parks & Resorts, music, consumer products, and more, when relevant to promotional strategies.
• Maintain relationships with media, talent, publicists, and executive producers.
• Oversee trade and consumer announcement strategies and handle crisis communications.
• Some work-related travel may be required.

Basic Qualifications:
• 8-10+ years of experience in public relations or related field.
• Experience in the entertainment industry.
• Excellent oral and written communication skills.
• Strong team player with the ability to work with talent and executives.
• Social media savvy.
• Strong time management and organizational skills.

Preferred Qualifications:
• Experience managing a team and developing staff.
• Experience with talent relations.
• Proficiency in Microsoft Office.

Education Requirements:
• Bachelor's degree or equivalent experience.

Compensation:
The salary range for this position is $131,700 to $181,000 per year. Compensation may include bonuses, long-term incentives, and benefits depending on the position and candidate’s experience.