SAE/Associate Director, Beauty

This is a Full Time Job

JOIN THE FULL PICTURE TEAM

OPEN POSITION
Senior Account Executive/Associate Director, Beauty - Strategic Communications

REPORTS TO
Director, Beauty - Strategic Communications

THE COMPANY
Full Picture is an award-winning, bi-coastal agency with a team of highly creative individuals who live and work at the crossroads of fashion, beauty, entertainment, and technology. As an agency, we forecast trends, identify key moments, and capture the public's interest to bring our clients' ideas to life.

OVERVIEW
The Senior Account Executive or Associate Director position works closely with the Director and leads media and influencer outreach across the company's beauty division. The ideal candidate has a strong track record of securing top-tier placements and fostering relationships with influencers as well as help ideate across big brainstorms and client strategy.

The ability to interact with staff, clientele, and all external contacts-in a fast-paced environment, sometimes under pressure, while remaining flexible, proactive, resourceful and efficient -is crucial to this role.

It is also required that candidates hold a keen interest in the beauty/wellness/lifestyle industry in which this position centrally operates.

REQUIRED EXPERIENCE & RELATIONSHIPS
Minimum 6-8 years in public relations with agency experience required
Minimum three years in beauty (cosmetics, skincare, fragrance, or hair care) with current knowledge of brands and key players
Minimum two years client management experience
Hands-on experience writing clear, interesting, effective press releases, media alerts, press pitches, and other materials
Strong and current understanding of social media platforms and an ability to increase brand awareness and generate press through this landscape
Established relationships with long lead, short lead and online editors in beauty and lifestyle sectors
Established relationships with beauty, wellness, lifestyle and fashion influencers

SKILLS & RESPONSIBILITIES
Assign, supervise, and manage the activities of a beauty public relations account team
Conceptualize and execute strategic communication plans across clients
Able to lead, encourage, mentor, and develop junior staff members
Effective organizational and project management skills
Proven ability to work well under pressure with tight deadlines
Plan and lead brainstorms with staff
Excellent verbal, written, presentation, organizational and follow-up skills a must
Ability to write interesting, creative, and effective press releases, media alerts, press pitches and materials
Possess knowledge of the beauty industry and popular culture
Able to work in a team environment- someone who is an enthusiastic team player and has the ability to get along with others
Establish and maintain effective working relationships with clients and media representatives and maximize these relationships to develop new business opportunities
Effective client communication
Create and implement proactive and targeted press campaigns
Participate in meetings with potential new business clients and create proposals for these opportunities

QUALITIES & CHARACTERISTICS
Passionate about the beauty industry
Inquisitive about media & industry trends
Embrace and embody Full Picture Values, defined as:

EXCELLENCE
Doing high quality work; being organized, buttoned up and attentive to detail; building revenue; always learning & improving (even if this means stepping outside your comfort zone).
INTEGRITY
Treating clients, partners and colleagues with respect; taking the high road; doing the right thing; say it in the room or don't say it at all.
CREATIVITY
Pushing the boundaries/status quo; finding the new and most unique way to do things.
SERVICE
Responding to colleagues and clients in a timely fashion; communicating quickly and clearly; operating with extreme professionalism; doing the one extra thing; always thinking about how to make the sale (whether to a current or future client).
OPTIMISM
Being positive and enthusiastic even when things are difficult; finding the ''and'' and the ''yes''; looking for the solution.