Marketing Strategy Coordinator

This is a Full Time Job

Coordinator, Marketing Strategy Job Details | Lionsgate

Summary of Position

We are seeking an organized and creative Coordinator, Marketing Strategy with a passion for film and marketing. This individual will support the strategy team in executing campaigns, strategic planning, and initiatives aligned with team goals. In addition, they will work cross-functionally within the motion picture group, collaborating with creative, publicity, digital, media, sales, and external parties. This role will assist in crafting, developing and implementing marketing strategies for a range of film releases. Furthermore, they will assist in strategic planning and operational execution of campaigns, including theatrical promotions, international deliverables, and media initiatives. The ideal candidates will have 1-2 years of experience in marketing or the entertainment industry and thrive in a fast-paced, deadline-driven environment.

Responsibilities
• Coordinate meetings, take detailed notes, and support team follow-ups.
• Oversee metadata, artwork, and software systems entries for new releases.
• Process invoices for the strategy team, supports the strategy team on title budget processing and status.
• Communicating invoice and coding information with Vendors and other internal departments as needed.
• Create and present title sales slides to the Sales team.
• Assist in creating of marketing materials and filmmaker presentations for internal teams.
• Coordinate and distribute strategic briefs, campaign documents, and one-pagers.
• Support international asset delivery and creative material requests, routing assets for approvals.
• Collaborate with the Copywriting/Proofing team on copy and metadata requests.
• Assist with vendor communications, invoice processing, and budget management for marketing campaigns and title specific initiatives.

Qualifications and Skills
• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• At least 1 year of administrative experience in marketing or production at a studio or similar organization.
• Strong project management and organizational skills, with the ability to multitask and meet tight deadlines.
• Exceptional attention to detail and the ability to track multiple moving pieces.
• Passionate about films and marketing, with a creative mindset and a keen eye for detail.
• Excellent written and verbal communication skills.
• Proficient in Microsoft Office, Excel, Google Sheets, and PowerPoint.
• Ability to adapt quickly to changes and work effectively under pressure in a fast-paced environment.
• Strong time management skills and the ability to prioritize tasks effectively.
• Collaborative team player who can navigate a dynamic and evolving environment.

Nice to Haves
• Experience in the entertainment, theatrical, home entertainment or marketing industries
• Knowledge of digital marketing tools and social media platforms.

Business Unit Overview

Motion Picture Group

Lionsgate’s motion picture business is a consistent box office market share leader with films that have grossed more than $10 billion worldwide over the past six years. This leadership is driven by world-class talent relationships, a deep and renewable portfolio of iconic brands and franchises, and a diverse and balanced slate that is built to enhance consumer enjoyment of the theatrical experience but also has the flexibility to utilize a broad range of alternative release strategies as the opportunities to monetize films continue to expand. The creator, owner and distributor of great film brands including The Hunger Games, Twilight Saga, John Wick, Now You See Me, Knives Out, La La Land, Saw, Dirty Dancing and Monster’s Ball, among many others, films released by Lionsgate and its predecessor companies have earned 129 Academy Award® nominations and 32 Oscar® wins.

In addition to its mainstream commercial releases, Lionsgate’s Motion Picture Group includes specialty film distributor Roadside Attractions, an industry leader in award-winning prestige movies, Pantelion Films, the U.S. market leader in Spanish-language releases, a top film production and distribution brand in the UK, and multiplatform distributor Grindstone Entertainment.

Our Benefits
• Full Coverage – Medical, Vision, and Dental
• Work/Life Balance – generous sick days, vacation days, holidays, and Impact Day
• 401(k) company matching
• Tuition Reimbursement (up to graduate degree)

Compensation

$47,000 - $50,000