Paid Social Manager

This is a Full Time Job

THE ROLE

We are seeking a Paid Social Manager II to be part of Live Nation Entertainment's Marketing & Data Team, which is responsible for ushering in the next evolution of live event marketing via innovative digital marketing campaigns. The role will set up and run Paid Social campaigns and will report directly to the Sr. Manager, Paid Search & Social.

WHAT THIS ROLE WILL DO
• Achieve/exceed ROAS targets through campaign execution and optimizations
• Monitor pacing and track progress to goal for 30+ active campaigns at any given time
• Identify test and learn opportunities and develop business justifications
• Experience with multi-platform campaigns across Facebook, Snapchat, Twitter, and TikTok
• Contribute key learnings to internal and external stakeholder recaps and readouts
• Provide end user feedback on marketing solutions built by Product, Data, and Engineering teams
• Think strategically across multiple types of campaigns

WHAT THIS PERSON WILL BRING
• 4+ years of digital marketing experience, with a focus on Paid Social, including Facebook
• Strong understanding of Facebook Business Manager and Facebook Marketing Partners
• Able to prioritize tasks across 30+ planned and active Paid Social campaigns at any given time
• Experience managing localized campaigns across multiple regions
• Comfortable with both brand awareness and direct response KPIs
• Exposure to tools including Tableau, Domo, Datorama, and Google Analytics
• Advanced knowledge of Microsoft Excel and/or other spreadsheet tools
• Exceptional written & verbal skills with the capability of presenting key findings and learnings
• Bachelor's degree in marketing, business, economics, or related field
• Affinity for the music and live entertainment industry

BENEFITS & PERKS - Our motto is 'Taking Care of Our Own' through 6 pillars of benefits:
• HEALTH: Medical, Dental and Vision benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
• YOURSELF: Paid time off policy including holidays, sick time and day off for your birthday, free concert tickets
• WEALTH: 401(k) program with company match, Stock Program Reimbursement
• FAMILY: New parent programs & support including caregiver leave and baby bonus, infertility support
• CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
• OTHERS: Volunteer time off, crowdfunding network


The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.

#LI-HybridLosAngeles, CA

#LI-CJ1

The expected compensation for this position is:
$68,000.00 USD - $85,000.00 USD
** Pay is based on a number of factors including market location, qualifications, skills, and experience.