VP Sales, Groups, Distribution, & Events

This is a Full Time Job


The Vice President of Sales, Groups, Distribution, and Events is a high level executive responsible for driving revenue growth, expanding market presence, and fostering relationships with key distribution partners, corporations to develop event packages that include events rentals, tradeshow organizers and the broader tourism industry. The individual will lead a high performing sales team, develop, and execute strategic initiatives, and collaborate cross-functionally to achieve business objectives. This role will report directly to the SVP of Commercial Sales & Marketing and will bring high energy, passion, and excellence to lead and help build a world-class team of sellers. The VP of Sales will be a player-coach, invested in building and growing their team while also meeting and exceeding revenue targets.

What will you do?
• Sales Leadership: Develop and execute a comprehensive sales strategy to achieve revenue targets and margin goals.
• Lead, mentor and inspire a team of sales professionals, fostering a culture of high performance, continuous improvement, innovation, and teamwork.
• Utilize data and analytics to assess sales performance, identify opportunities, and optimize strategies for success.
• Establish and communicate clear sales revenue goals. Provide regular reports, sales forecasts and updates to Finance and Senior management.
• Business Development: Identify and pursue new business opportunities with key distribution ticketing partners, corporate clients to host group and custom events packages and tradeshow organizers.
• Cultivate and maintain relationships with key clients, partners, and industry stakeholders to strengthen the company's position in the market.
• Stay abreast of industry trends, competitive activities, and emerging technologies to capitalize on market opportunities.
• Product and Service Knowledge: Develop a deep understanding of the company's ticketing and events solutions ensuring the sales team is equipped with the knowledge to effectively communicate value proposition to clients.
• Collaborate with product, brand, sponsorship and marketing teams to enhance existing offers and introduce new solutions based on market needs.
• Strategic Partnerships: Identify, negotiate, and establish strategic partnerships that enhance the company's position in the market to contribute to revenue growth.
• Build and maintain high level relationships with the Las Vegas tourism industry, focusing on key markets – tour operators, travel agencies, Online Travel Agents (OTA's), meeting & incentive planners, conference organizers, concierge groups, attractions, etc. Seek out and develop opportunities to partner and broaden the appeal and product offerings.
• Meet & exceed team annual sales quota and quarterly targets, while managing an extensive sales pipeline
• Inspire, support, train, and motivate a sales team, enabling them to meet/exceed goals.
• Develop and implement verticalized sales strategies designed to maximize revenue streams for the portfolio of Sphere products.
• Collaborate with VP of Marketing, brand and the web team to develop marketing materials, sales kits, website updates, and partner distribution.

What do you need to succeed?
• Minimum 15 years direct sales experience with a strong background in live entertainment, venue attractions, theater, sports and pop culture.
• Minimum 10 years in a leadership role directly managing and coaching teams.
• Bachelor's degree in business, marketing, or related field.
• Proven leadership experience in managing and developing high performance sales teams and executing innovative sales strategies and plans.
• In-depth knowledge of ticketing distribution partnerships and groups sales. Knowledge of the events industry a plus.
• Proven ability to collaborate, plan and executive at both strategic and operational levels cross functionally while leading a team.
• Experienced relationship builder with a proven trac