Intern - Social Media Marketing

This is a Part Time Unpaid Internship

Position Overview: We are seeking a passionate and creative Social Media Marketing Intern to join our team. In this role, you will support the development and execution of social media strategies designed to enhance brand awareness, engage our target audience, and drive traffic to our platforms. You will assist in setting up and managing our community's social media accounts on platforms such as YouTube, LinkedIn, X, Instagram, Luma, and others, with the goal of growing our presence, expanding our community, and maximizing exposure. This internship offers hands-on experience in digital marketing and the opportunity to contribute to meaningful projects.

Key Responsibilities:

1. Content Creation & Curation:

- Develop engaging and relevant content for various social media platforms including linkedIn, X, Youtube, Instagram, etc.

- Assist in creating visual content using tools like Canva or Adobe Creative Suite.

- Source and share third-party content that aligns with our community and brand's voice and resonates with our audience's interests.

2. Social Media Management:

- Schedule and publish posts using social media management tools such as Hootsuite, Buffer, or Sprout Social.

- Maintain and update social media profiles to ensure consistency and accuracy.

- Monitor social media channels for trends, feedback, and opportunities.

3. Audience Engagement:

- Respond to comments, messages, and mentions in a timely and professional manner.

- Engage with followers and convert to and grow our community.

- Collaborate with opinion learder and partners to expand reach.

4. Analytics & Reporting:

- Track and analyze key performance indicators (KPIs) like engagement rates, reach, and follower growth.

- Prepare regular reports on social media performance and campaign outcomes.

- Provide insights and recommendations based on data analysis to improve strategies.

- Participate in brainstorming sessions to generate creative campaign ideas.

- Conduct competitive analysis to identify strengths, weaknesses, and opportunities.

- Understand the target audience's preferences and behaviors to tailor content effectively.

- Support other marketing initiatives and projects as needed.

Qualifications:

- Education: Currently pursuing a degree in Marketing, Communications, Business, or a related field.

- Experience: Previous experience managing social media accounts (personal, academic, or professional) is a plus.

- Skills:

- Excellent written and verbal communication skills.

- Strong creative thinking and ability to generate innovative content ideas.

- Basic graphic design skills using tools like Canva or Adobe Creative Suite.

- Familiarity with social media platforms and their respective best practices.

- Ability to analyze data and derive actionable insights.

- Strong organizational and time-management skills.

- Ability to work both independently and collaboratively in a team environment.

Preferred Qualifications:

- Knowledge of social media management and analytics tools (e.g., Hootsuite, Buffer, Google Analytics).

- Basic photography or video editing skills.

- Understanding of SEO and content marketing principles.?