Intern - Digital Strategy

This is a Part Time Unpaid Internship

DIGITAL STRATEGY INTERN
Digital Services
Footprint Center
Phoenix, Arizona

Job Summary:

Suns Legacy Partners includes several companies and many different departments that support the Phoenix Suns, Phoenix Mercury and Footprint Center.

Would you like to win championships and create sustained success? Suns Legacy Partners is looking for individuals that are committed to pursuing excellence and be part of creating memorable experiences.

We are seeking an experienced and highly motivated individual to join our team as a Digital Strategy Intern with the Digital Services Department. This internship will predominately be focused on providing strategic and creative marketing support, focused on elevating brand strategy, fan engagement, promotional offerings, and revenue conversion across our websites, mobile app, and digital platforms. This role will also work closely with numerous cross-functional teams, including Brand Marketing, Lifecycle Marketing, Partner Marketing, Ticket Sales, and Social Strategy.

What Will You Do:
• Support Digital Strategy Managers in planning and activation of digital campaigns for organic brand and partner initiatives
• Support mobile app and website content management (editorial articles, interactive content, videos, promotions, etc.) on Suns, Mercury, and Footprint Center digital channels and platforms
• Assist the Digital Strategy and Lifecyle Marketing teams with gameday responsibilities and activations, including fan giveaways, contests, and gamification across our digital platforms
• Support the Lifecycle Marketing team with in-arena gameday activations, including live event trigger promotions through app push, email, and SMS
• Use Google Analytics, Salesforce Marketing Cloud Intelligence, and additional intelligence tools for campaign performance tracking and revenue attribution
• Measure performance of digital partner campaigns, reporting current performance, reviewing, and comparing against benchmarks, and assisting with recaps and presentations
• Create and manage paid advertising campaigns, offering insightful and strategic optimization recommendations based on campaign performance
• Manage and traffic partner digital asset activation with Google Ad Manager (GAM)

What We Need From Our Intern:
• Curiosity, with a desire to continuously learn and grow
• Ability to work evenings and weekends, based on game schedule
• Demonstrated ability to collaborate with colleagues across multiple business areas
• Comfortable operating a fast-paced environment and wearing multiple hats, where both strategy and tactical delivery are required
• Enthusiasm and a desire to learn new technologies and business practices
• Copywriting and Adobe Creative Cloud experience would be a plus
• Ability to work some evenings, game nights, and arena events

Experience/ Education Requirements:
• Currently pursuing or recently completed a Bachelor's or Master's degree in Marketing, Business, Digital Media, Sport Management, Communications, or a related field
• Previous internship or professional experience in a web, social, digital marketing, or similar role preferred
• Some knowledge of HTML, CSS, JavaScript, jQuery, or React.js is a plus, but not required

What You Can Expect:

The work environment characteristics described here are representative of those that must be met by a teammate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• Flexible schedule to include weekends, evenings, and some holidays to meet business needs
• Ability to transit around the arena for long periods of time
• Occasional travel from time to time for professional development
• This position works mainly indoors, removed from extreme weather; exposure to weather is <5%
• S-Sedentary Work – Exerting up to 10 pounds of force occasionally
• Position is predominately computer-based, requiring the use of a computer monitor
• Must be able to carry on a conversation both on the phone and in-person
• Ability to Read, Write & Speak in English
• Perks:
• Discounts at Fanatics Team Shop
• Tickets available for Phoenix Mercury and Rattlers games
• Visit our Culture page to learn more about our culture and work environment

Suns Legacy Partners, LLC. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

For questions about this career opportunity, please contact our People & Culture Recruiting team at SLPrecruiting@suns.com