Manager, Social Media & Brand Marketing - Awal
Sony Music
Culver City, CAThis was removed by the employer on 10/18/2024 11:53:00 AM PST
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This is a Full Time Job
What you'll do:
• Oversee AWAL brand strategy and social media strategy
• Manage all AWAL digital properties (including all social platforms, website & blog)
• Work directly with artists and internal teams to produce AWAL branded events & activations
• Along with Head of PR, oversee AWAL’s participation and submission for industry events, awards and conferences
• Responsible for crafting and maintaining our brand tone of voice
• Brainstorm and implement new AWAL-branded content series, optimized for each channel
• Oversee social media content calendars and work with the design team to support social campaigns
• Post and schedule content across multiple platforms
• Use analytics tools to create social performance reports and collate data that will inform our social strategy
• Stay on top of emerging social & industry trends
• Work with our internal teams to compile and promote key artist/songwriter projects, company achievements, awards and press coverage
• Conceptualize & work directly with internal teams and senior leadership to produce AWAL branded events & activations at industry conferences
• Track and oversee submissions for industry awards on behalf of AWAL
• Assist in media/partner outreach on behalf of the AWAL brand and its executives; produce brand advertisements
Who you are:
• 3 years of experience at a label, agency, management company or similar environment
• You’ll live and breathe AWAL, crafting high quality content plans to bring our brand to life on social media & beyond
• Passionate storyteller with the ability to communicate creatively and manage project collaborators, a strong eye for aesthetics
• A demonstrated track record of creating and executing effective marketing campaigns, with demonstrable ROI
• Hyper-knowledgeable about music and internet culture, expert user of social media with a passion for all platforms
• A self starter, and can think on your feet, excited to grow your career in this industry
• An adept producer/project manager with a high level of attention to detail
Skills
• Strong team player with excellent people skills
• Understanding of social media analytics & strategy
• Knowledge of SproutSocial or other social CMS
• Superior organizational skills with an ability to manage multiple projects at once
• Excellent communication skills, both written and verbal; Copywriting
• Ability to communicate creatively & submit content briefs
• Basic Photoshop or video editing a plus (ie. cropping a photo, making a music video cutdown)
• Interviewing skills for artist/employee/brand initiatives
• Knowledge of Google Docs, Keynote, Google Drive
• Some experience in event production and planning
What we give you:
• You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day
• A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
• An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K employer matching
• Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans
• Investment in your professional growth and development enabling you to thrive in our vibrant community.
• The space to accelerate progress, positively disrupt, and create what happens next
• Time off for a winter recess
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