Senior Director, Artist Marketing

This is a Full Time Job

Member Summary:
Quick Summary (full description below)
AWAL, a division of Sony Music, is looking for a Senior Director of Artist Marketing to oversee marketing campaigns for a roster of diverse artists, collaborating across teams in the US, UK, and globally to deliver innovative marketing solutions.

• Years of Experience Required: 7+ years (84+ months)
• Salary: $125,000 - $140,000 USD
• Required Experience: 7+ years in music marketing, with a preference for experience at a record label
• Preferred Skills/Experience: Knowledge of streaming and social platforms, digital marketing, Music Connect, Mediabase, Chartmetric
• Workplace Requirements: Location: Culver City, CA, In-office
• Education Requirements: Not mentioned
• Hard Skills Required: Project management, business acumen, strategic thinking, familiarity with industry systems like Music Connect
• Soft Skills Required: Detail-oriented, organized, multitasking, relationship management, creative problem solving
• Benefits: Medical, dental, vision, life & disability coverage, 401k matching, identity theft protection, mental health resources, paid caregiver leave, fertility coverage, and more

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Full Posting:
Company: AWAL (Sony Music Entertainment)
Position: Senior Director, Artist Marketing
Location: Culver City, CA
Salary: $125,000 - $140,000 USD

Position Overview:
AWAL, a division of Sony Music, is seeking a Senior Director of Artist Marketing to work with a diverse roster of artists and lead marketing campaigns. The successful candidate will manage a range of marketing activities, collaborate with multiple departments across the US, UK, and internationally, and maintain a high level of relationship management with artists and external partners. Responsibilities include budgeting, scheduling, data analysis, and reporting.

Key Responsibilities:
• Lead marketing efforts for a roster of artists, managing creative marketing campaigns.
• Oversee budgeting, release schedules, communication, and reporting for projects.
• Collaborate with A&R, digital accounts, synch, publicity, commerce, and other teams to develop and promote artists.
• Synchronize campaigns with global marketing teams and external brand partners.
• Manage relationships with external brand and marketing partners.

Required Experience:
• 7+ years of experience in a music marketing role, preferably with major-label experience.
• Strong understanding of current and future music trends, digital marketing, and streaming platforms.
• Familiarity with industry tools like Music Connect, Mediabase, and Chartmetric.

Skills and Attributes:
• Strong project management, business acumen, and strategic thinking abilities.
• Exceptional organization, multitasking, and communication skills.
• Ability to remain calm and professional under pressure, with strong problem-solving skills.

Benefits:
AWAL offers a comprehensive benefits package including medical, dental, vision, life & disability insurance, 401k matching, identity theft protection, mental health resources, paid caregiver leave, fertility coverage, backup childcare, adoption reimbursement, tuition assistance, and more.