Senior Director, Artist Marketing
Sony Music
Culver City, CAThis is a Full Time Job
Member Summary:
Quick Summary (full description below)
AWAL, a division of Sony Music, is looking for a Senior Director of Artist Marketing to oversee marketing campaigns for a roster of diverse artists, collaborating across teams in the US, UK, and globally to deliver innovative marketing solutions.
• Years of Experience Required: 7+ years (84+ months)
• Salary: $125,000 - $140,000 USD
• Required Experience: 7+ years in music marketing, with a preference for experience at a record label
• Preferred Skills/Experience: Knowledge of streaming and social platforms, digital marketing, Music Connect, Mediabase, Chartmetric
• Workplace Requirements: Location: Culver City, CA, In-office
• Education Requirements: Not mentioned
• Hard Skills Required: Project management, business acumen, strategic thinking, familiarity with industry systems like Music Connect
• Soft Skills Required: Detail-oriented, organized, multitasking, relationship management, creative problem solving
• Benefits: Medical, dental, vision, life & disability coverage, 401k matching, identity theft protection, mental health resources, paid caregiver leave, fertility coverage, and more
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Full Posting:
Company: AWAL (Sony Music Entertainment)
Position: Senior Director, Artist Marketing
Location: Culver City, CA
Salary: $125,000 - $140,000 USD
Position Overview:
AWAL, a division of Sony Music, is seeking a Senior Director of Artist Marketing to work with a diverse roster of artists and lead marketing campaigns. The successful candidate will manage a range of marketing activities, collaborate with multiple departments across the US, UK, and internationally, and maintain a high level of relationship management with artists and external partners. Responsibilities include budgeting, scheduling, data analysis, and reporting.
Key Responsibilities:
• Lead marketing efforts for a roster of artists, managing creative marketing campaigns.
• Oversee budgeting, release schedules, communication, and reporting for projects.
• Collaborate with A&R, digital accounts, synch, publicity, commerce, and other teams to develop and promote artists.
• Synchronize campaigns with global marketing teams and external brand partners.
• Manage relationships with external brand and marketing partners.
Required Experience:
• 7+ years of experience in a music marketing role, preferably with major-label experience.
• Strong understanding of current and future music trends, digital marketing, and streaming platforms.
• Familiarity with industry tools like Music Connect, Mediabase, and Chartmetric.
Skills and Attributes:
• Strong project management, business acumen, and strategic thinking abilities.
• Exceptional organization, multitasking, and communication skills.
• Ability to remain calm and professional under pressure, with strong problem-solving skills.
Benefits:
AWAL offers a comprehensive benefits package including medical, dental, vision, life & disability insurance, 401k matching, identity theft protection, mental health resources, paid caregiver leave, fertility coverage, backup childcare, adoption reimbursement, tuition assistance, and more.
Salary/Benefits
$125,000.00 - 140,000.00 per year
The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.
California Pay Range
$125,000 - $140,000 USD
Additional Information
Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.
