Social Media Manager - Ultra
Sony Music
New York, NYThis is a Full Time Job
Member Summary:
Quick Summary (full description below):
Ultra Records is seeking a Social Media Manager to develop and implement innovative social media strategies for their roster of Dance and Electronic artists, with a focus on content creation and community management.
Salary: $65,000 - $70,000
Workplace Requirements: Based in New York, NY
Years of Experience Required: 3+ years
Education Requirements: Not mentioned
Hard Skills Required: Proficiency in social media platforms, digital marketing, influencer management, analytics, and content creation
Soft Skills Required: Strong communication, organizational skills, multitasking, collaboration, and creativity
Preferred Skills/Experience: Experience in media or entertainment marketing, knowledge of Dance/Electronic music culture
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Full Posting:
Job Title: Social Media Manager - Ultra
Location: New York, NY
Job Overview:
As a Social Media Manager at Ultra Records, you will be responsible for creating and implementing effective digital marketing and social media strategies, with a primary focus on Dance and Electronic artists. You will manage social media profiles, develop content, and oversee influencer campaigns.
Responsibilities:
• Manage Ultra Records’ social media profiles (Instagram, TikTok, YouTube, Facebook, Snapchat, Discord) and digital properties to ensure optimal representation on key platforms.
• Create and post digital content, including text, images, and videos, for label social profiles and fan pages.
• Work closely with the in-house creative team to execute label and artist promotional materials.
• Oversee short-form content strategies for assigned artists, ensuring alignment with their vision and current trends.
• Develop and manage influencer campaigns, working with agencies to launch and monitor campaigns.
• Track analytics and metrics for single and album releases across social platforms, providing reports to internal teams and external artists.
• Monitor artist development on social media, track viral moments, and manage posting and engagement on artist accounts.
Required Qualifications:
• 3+ years of experience in digital marketing and social media management, preferably in media or entertainment.
• Expertise with major social media platforms and an understanding of the digital service provider (DSP) landscape.
• Proven track record in building a social following from scratch and developing digital marketing campaigns for multiple brand voices.
• Strong organizational skills, attention to detail, and the ability to manage multiple tasks in a fast-paced environment.
• Passion for music, with specific knowledge of Dance and Electronic music and culture.
Preferred Qualifications:
• Experience in both creative and analytical roles within social media management.
• Previous experience working with global brands and influencer marketing.
Salary/Benefits
$65,000.00 - 70,000.00 per year
The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.
New York Pay Range
$65,000 - $70,000 USD
Additional Information
Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.