Fandom Network Trainee, Distribution & Networks - Spring
Sony Pictures
Culver City, CAThis was removed by the employer on 12/9/2024 10:35:00 PM PST
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This is a Full Time Job
Our Emerging Talent Programs, which includes Interns, Trainees, and Finance Rotational Associates, offer unique opportunities for students, recent graduates, and emerging talent to work alongside the teams that come together to create movies, TV shows, and other great experiences.
These seasonal, paid assignments provide meaningful and productive work that allows you to build on your experience and develop your skills further. You will be provided with challenging tasks, real-world experience, and many educational and social networking opportunities.
This Spring Trainee position is from January through May 30th (start and end dates are flexible based on your schedule) and all candidates must be able to work 40 hours a week, Monday through Friday in the specified location. This type of opportunity will jump-start your career and prepare you for a career in the desired field. This is not a remote role. A hybrid work option may or may not be available.
DEPARTMENT DESCRIPTION:
The Fandom Network is a dynamic, fast-paced team with a mission to meet audiences where they are. We own a network of 100+ channels featuring Sony's vast library of films and TV shows, from iconic franchises like Spider-Man and Ghostbusters to hidden gems like The Steve Harvey Show. Our mission is to convert viewers into fans, and we do that by building highly engaged fan communities on YouTube, Facebook, Instagram, and TikTok.
In this exciting role, you will have the opportunity to own and operate a few TikTok pages from the ground up. You will be a jack of all trades: launching, scheduling, programming, curating, managing, and running analytics – all important components of learning how to develop into a portfolio or channel manager.
RESPONSIBILITIES
• Building High-Level Digital Strategies: Work with the Portfolio Management team to create holistic channel strategies. Tap into your TikTok/Gen-Z expertise and develop content ideas across a few channels.
• Executing a Content Pipeline: Brainstorm title selections from Sony's deep catalog of IP and create a content calendar for launching and maintaining brand-new channels. This will include scheduling content well in advance and aligning with key cultural moments, holidays, and current events.
• Monitoring Trends & Cultural Moments: Stay on top of vertical video and TikTok trends. Be able to quickly turn around content that is especially relevant to Gen-Z audiences and the cultural zeitgeist.
• Owning Community Management & Engagement: Develop a channel's distinct tone of voice and write all copy/audience replies with the brand voice in mind.
• Distilling & Delivering Social Media Insights: Track and report performance across channels, being able to provide weekly updates on top performing content. This may involve giving presentations from time to time.
QUALIFICATIONS
• Bachelor's Degree
• 1-2 years of social video marketing experience, i.e. previous internship(s)
• Deep knowledge of TikTok and short-form content
• Experience with content curation on social media and video platforms
• Strong attention to detail and organization skills
• Strong editorial and copywriting skills
• Strong communication, presentation, and storytelling skills
• Deep interest in film, television and media
• Strong understanding of Gen-Z/Alpha culture, ''chronically online''
PREFERRED QUALIFICATIONS
• Experience and interest in digital advertising trends, new technologies, and media history
• Proficiency in distilling insights from Tiktok analytics
• Strong ability to develop relationships and work cross functionally across partners
• Strong initiative and the ability to work well with others in a fast-paced, dynamic environment
• Strong analytical, research and quantitative stills