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Social Media Designer and Producer
Sportico
New York, NYThis is a Full Time Job
Member Summary
Quick Summary (full description below)
Sportico is seeking a Social Media Designer & Producer to create high-performing content that drives engagement across digital platforms. This role requires a blend of graphic design, video editing, and social media strategy to elevate Sportico’s digital presence.
Years of Experience Required: 4 years (48 Months)
Salary: $71,000 - $81,000 per year
Required Experience: Graphic design, social media content creation, and digital publishing
Preferred Skills/Experience:
• Passion for sports, sports business, and the digital content ecosystem
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects)
• Proven ability to create engaging social media content, including static graphics and short-form videos
• Experience managing content calendars and publishing workflows across multiple platforms
• Data-driven mindset with the ability to analyze engagement metrics and optimize content strategies
Workplace Requirements: Onsite 4 days per week, 1 remote day, Location: NY, NY
Education Requirements: Not mentioned
Hard Skills Required:
• Graphic design and branding
• Social media content creation
• Video editing and motion graphics
• Content ideation and publishing
• Performance analysis and optimization
Soft Skills Required:
• Strong storytelling and visual communication skills
• Creative problem-solving and trend awareness
• Ability to work collaboratively across editorial, marketing, and sales teams
• Flexibility to work outside standard hours for major sports moments and industry trends
Benefits:
• 100% company-paid health, dental, and vision insurance for employees and their families
• 401(k) eligibility
• Paid time off
Full Posting
Sportico
Social Media Designer & Producer
Location: NY, NY
Responsibilities:
• Manage and execute all social media posts across platforms (Facebook, Twitter, Instagram, Pinterest, LinkedIn, and emerging platforms)
• Develop and implement strategies to grow Sportico’s social media following
• Collaborate with editorial, sales, and marketing teams to align social media initiatives
• Write, edit, and schedule content while maintaining journalistic standards
• Monitor and analyze social media post performance to refine strategies
• Guide staff members on best social media practices
• Work with marketing to integrate social media campaigns with larger brand initiatives
• Stay informed on industry trends, platform updates, and new tools
Requirements:
• Design high-quality social graphics (75%) and short-form video content (25%)
• Identify trending topics and create social-first content that engages sports business audiences
• Assist in scheduling, posting, and optimizing content for maximum reach and engagement
• Maintain brand consistency across all creative assets
• Collaborate with editorial, marketing, and partnerships teams to support content initiatives
• Analyze content performance and refine creative strategies based on engagement data
• Support branded content campaigns and partnerships
Typical wage range: $71k - $81k per year. Salary is determined based on skills, experience, and market factors.
Salary/Benefits
$71,000.00
- 81,000.00
per year
At PMC, your wellness is top of mind. We offer a comprehensive benefits package to nurture you and your loved ones, including pets! Our package includes Healthcare (medical, dental, and vision) HSA with an employer contribution, FSA (Healthcare, Dependent Care & Commuter), EAP, Life Insurance, 401K with an employer match, Paid Parental Leave, Long-term Disability, generous Paid Time off (PTO), Pet Insurance, and Home & Auto insurance. Our Wellness initiatives rotate yoga, meditation, wellness weeks on a variety of topics, and financial wellness. We continuously elevate our offerings with more, for you.
Additional Information
About Sportico
Sportico is a high-quality digital content platform that provides market-moving sports industry news, data, information, strategies, leadership, insight, and live media.
Sportico will leverage PMC’s industry-leading infrastructure and best practices for digital publishing, news gathering, live media and events. Sportico’s parent company, Penske Media Corporation (PMC), is a leading digital news, publishing and Information Services Company founded in 2003.