Creative Services Manager, Telemundo T48
Telemundo
El Paso, TXThis was removed by the employer on 12/13/2024 9:35:00 PM PST
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This is a Full Time Job
KTDO Telemundo is looking for a Manager of Creative Services to take a leading role in creating, planning, and executing marketing/branding/promotional/sales initiatives for the El Paso, TX station. The ideal candidate will directly work with and report to the President/General Manager.
JOB RESPONSIBILITIES
• Create, produce, edit, and execute exceptional marketing/branding/promotional campaigns that will serve as the foundation for the overall image of the station.
• Develop a communication and operational systematic workflow within the station.
• Locally produce, communicate, and oversee marketing strategies, plans, and initiatives.
• Create and coordinate local station campaigns, local news events and specials, Station Group efforts and Network initiatives.
• Serve as the communication liaison between all departments within the station, Network, and the Station group regarding all aspects of KTDO Telemundo 48 local marketing initiatives.
• Create, produce, and execute, result driven, promotional tactics and campaigns specifically tailored to grow audience share.
• Plan, coordinate, and attend local marketing events.
• Assist local national/local sales teams to develop and strengthen sponsorship opportunities (NTR) and strategic sales initiatives.
• Work closely with GM, research director, News Director, and Sales Manager to facilitate relevant market information to create exceptional marketing strategies that are in-line with station initiatives.
• Develop and distribute key creative collateral and material for “out-of-home” branding and marketing campaigns.
• Work with Finance teams to steward budgets for individual marketing initiatives.
• Establish, manage, and grow relationships/partnerships with local vendors to maximize ROI with concerning paid/barter with other media streams.
• Present marketing plans, ideas, suggestions, and key marketing initiatives internally and externally to other business leaders, Network and Sr. Leadership.
• Work continuously with the News department to align promotional strategies, conceptualization, and content opportunities to expand viewership.
Qualifications
• Bachelor’s degree in marketing or similar field
• Minimum 5 years experience in Marketing roles
• Strong understanding of consumer marketing
• Working knowledge of media buying and strategies
• Strong understanding of US Hispanic and/or Multicultural/Ethnic consumers
• Experience with Microsoft Office, PowerPoint, Excel, Word, and Photoshop
• Proficient in Spanish
• Strong presentation skills
• Shows leadership qualities in executing a project to fruition.
• Strong time/project management skills
• Ability to work efficiently and prioritize to meet deadlines and budgets.
• Highly organized with strong attention to detail
• Excellent interpersonal skills with the ability to work independently or as part of a collaborative
• Excellent driving record and active driver’s license
ELIGIBILITY REQUIREMENTS
• Interested candidates must submit a resume/CV through the link below to be considered.
• Must be willing to work at the El Paso, TX station.
• Must have unrestricted work authorization to work in the United States
• Must be 18 years or older
• Must be covered by Solutions, NBCU’s Alternative Dispute Resolution Program
• Must have flexible schedule and willing to work evenings and weekends as needed.
• Must be hands on
• Must be willing to travel.
• Must be fluent in Spanish (speak, read & write)
• Must be able to provide a reel/portfolio of work examples -- if available, include a web address when you submit your resume (if applicable)