Director of Internal Communication Content Strategy
Warner Bros. Discovery
Burbank, CAThis is a Full Time Job
Reporting to the Senior Vice President of Internal Communications, you will be responsible for designing and executing meaningful communications programs and initiatives and drive audience engagement across WBD's global workforce. Your role will encompass crafting clear, engaging, and impactful content that informs, inspires, and connects employees across the organization. You will play a key role in developing messaging aligned with company goals, values, and initiatives while ensuring consistency in tone and brand voice. In this role, you will be responsible for developing and executing a comprehensive content strategy that aligns with our brand vision, business goals, and audience needs.
As the Director of Content Strategy, you will collaborate with cross-functional teams to create a wide range of internal materials, including emails, newsletters, articles, video concepts and scripts, and campaign messaging. Your work will help drive employee engagement, foster alignment with organizational priorities, and enhance the overall employee experience. This position offers the opportunity to make a meaningful impact by shaping the way employees connect with the company's mission, culture, and vision. As such, you will play a vital role liaising across the broader Communication Team as well as WBD leadership, creating messaging and programs that align internal perception and executive/ corporate reputation.
Your Role Accountabilities
• Lead the development and execution of content strategies to support marketing, branding, and audience growth objectives.
• Oversee content planning, creation, distribution, and performance analysis across internal channels.
• Collaborate with cross-functional teams, including marketing, product, and creative teams, to ensure consistent messaging and storytelling.
• Write, edit, and proofread internal communications that convey important updates, initiatives, and key messages.
• Collaborate with stakeholders to understand communication objectives and create compelling content tailored to diverse audiences.
• Maintain a consistent brand voice and tone across all internal channels.
• Partner across the Internal Communications team to develop creative strategies for campaigns and initiatives.
• Ensure communications are inclusive, accessible, and aligned with company values.
• Analyze feedback and engagement metrics to continuously improve content effectiveness.
Qualifications & Experience
• Proven experience in communications, journalism, writing, or a related field.
• Exceptional writing, editing, and storytelling skills with a keen eye for detail.
• Ability to simplify complex information into clear, concise, and engaging content.
• Strong understanding of tone, voice, and audience engagement.
• Success navigating a myriad of professional dynamics, personalities and workflows.
• Ability to gain influence with employees at all levels of experience and seniority.
• Experience working in a corporate or internal communications environment is a plus.
• Highly organized with the ability to manage multiple projects and deadlines.
• BA/BS degree in journalism or English or creative writing or communications/public relations or related field required
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $126,350.00 - $234,650.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
If you're a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
Salary/Benefits
$126,350.00 - 234,650.00 per year