Gsvp, Global Brand Social & Editorial, Streaming Marketing
Warner Bros. Discovery
Culver City, CAThis was removed by the employer on 10/16/2024 9:13:00 AM PST
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This is a Full Time Job
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We are hiring a GSVP, Global Brand Social & Editorial for Max. This leader will be a visionary strategic and creative leader for our Social team within Streaming Marketing, solidifying Max’s position as the platform for the world’s greatest stories. This pivotal role requires a passion for storytelling, an understanding of brand identity, and creative excellence. The GSVP will drive social media strategies and editorial campaigns that elevate and differentiate Max, resonating with diverse global audiences.
Responsibilities:
• Lead the global social media vision for Max, developing strategies aligned with Max’s brand goals and growth ambitions.
• Partner with Creative and Marketing Strategy teams to develop and execute a cohesive brand strategy.
• Serve as a thought partner and advisor to the CMO and senior executives on brand and social media strategy.
• Drive global social campaigns with a focus on brand resonance in international markets, ensuring localization for cultural and market-specific needs.
• Build and mentor a global team of social media strategists and creatives.
• Maintain strong relationships with key platform partners and explore emerging platforms and technologies.
• Oversee the creation of compelling, culturally relevant brand social content that strengthens audience engagement.
• Define key metrics for social success globally and refine strategy based on data-driven insights.
• Establish protocols for social media risk and reputation management.
Qualifications & Experience:
• 15+ years of experience in social media or digital marketing, with at least 8 years in a senior leadership role.
• Extensive experience in entertainment, streaming, or media industries.
• Ability to manage large-scale social ecosystems and drive performance.
• Proven experience working with C-suite executives and global stakeholders.
• Strong command of data analytics and strategic decision-making based on performance metrics.
• A self-starter who thrives in a fast-paced environment, with a passion for innovation in social media.
Workplace Requirements:
Hybrid: This role requires a minimum of three days per week in the office.
Location: Culver City, CA.