Specialist, Partner Marketing
Warner Bros. Discovery
Culver City, CAThis is a Full Time Job
This position supports the Wholesale & Hybrid Partner Marketing team in the execution and delivery of integrated co-marketing campaigns for key Max distribution partners to drive subscriber and revenue growth across partners (YouTube, Spectrum, Optimum, and others). The Specialist will support the team by assisting in the day-to-day creation of marketing assets across key distributors and will take a lead role in the ongoing tracking of marketing activity across the distribution partners. This role will also help develop and manage ongoing Partner Marketing presentations for internal and external stakeholders.
Your Role Accountabilities...
• Assist in tactical oversight of partner campaigns and creative deliverables
• Facilitate the execution of all promotions and paid media campaigns to drive acquisition, activation, and engagement
• Facilitate the development of campaign decks to communicate marketing strategies, plans and integrated programs for partners and leadership
• Support partner day-to-day communication to manage detailed campaign workbacks, to ensure key campaign milestones are met
• Ability to juggle multiple projects with strong project management, communication and organization to meet key campaign milestones.
• Communicate campaign updates and keep strategy documents & materials updated to share with internal cross-functional teams including creative, legal, growth marketing, and distribution
• Tactical oversight of offer campaigns, informed by data and insights with best-in-class execution
• Assist in planning and executing paid media campaigns tailored for YouTube
• Conceptualize YouTube on-platform strategy with cross-functional stakeholders and execute testing agenda to maximize growth
• Build upon and help facilitate big ideas that breakthrough the competitive landscape. Take bold swings with ideas grounded in strategy and insights.
• Oversee budget planning and oversee reconciliation with strategy and ops team. Optimize for future campaigns
• Develop performance reports, establish benchmarks, and provide actionable plans and recommendations based on insights to drive ROI
• Collaborate with creative and growth teams for creative development and optimization to improve results
Qualifications & Experience...
• 3-4 years of marketing experience
• Hands on keyboard buying experience within Google Ads
• Strong understanding of YouTube advertising formats, targeting options, and bidding strategies
• Ability to multi-task and work on multiple projects simultaneously
• Excellent organization, time management and communication skills
• Expertise with presentation development
• Skilled at prioritizing and making decisions on partner opportunities and requests
• Ability to think both creatively and strategically
• Proficient with various computer applications, including Excel, Outlook, PowerPoint, Word, Photoshop, Google Drive and quick learner with various internal systems.
• Solid understanding of changing TV distribution and technology landscape and how it impacts team focus
• Passion for entertainment and popular culture
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $42,000.00 - $78,000.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
If you're a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
Salary/Benefits
$42,000.00 - 78,000.00 per year